It’s been dubbed ‘the green rush’
An avalanche of cannabidiol (CBD) related businesses has hit the scene, triggered by the passage of the 2018 Farm Bill that legalized hemp, a low-THC, potentially high-CBD variety of cannabis. A recent report by BDS Analytics projects that the collective market for CBD sales in the U.S. will surpass $20 billion by 2024.
In 2016, fewer than 10,000 acres of hemp were grown nationwide; in 2017, nearly 26,000 acres were farmed. But with the proliferation of new farmers and an explosion of CBD products on the market—ranging from tinctures to infused water to mascara—there’s no official system in place to regulate quality, efficacy and sourcing. And since most CBD suppliers don’t reveal their source or provide lab info on the cannabidiol and pesticide levels in their product, consumers and brands are mostly in the dark about a product’s purity and potency. Until now.
“At Garden Om, our mission is to create the best possible CBD product—and a sustainable system that is good for farmers, business, humans, and the planet,” says founder and master grower Joe Jernegan. “This is the purest hemp extract available on the market.”
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