Sobre Quantcast
quantcast.com: Read Customer Reviews, Pros, Cons and others
Quantcast provides a tool suite that includes audience analytics, digital advertising, and conventional web analytics. The tool, which is designed for agencies, brands, and publishers, allows marketers to gain more insight into their audience as well as how well their campaigns perform. Quantcast is now also leading the charge to make sure that analytics and digital advertising remain relevant in the absence of third-party cookies, making it an excellent choice for privacy-conscious businesses.
Customer's Reviews Summary:
1. Lauren B's Review:
Likes :
Allows for privacy-protected data targeting. There is also a simple platform for viewing tracking campaigns, performance, and calculating productivity.
Dislikes :
It's inconvenient to have a desperate dashboard for everything. It would be ideal if you could integrate with other programs.
Final Summary :
Targeting ads on systems that cannot be reached organically or through partner connections.
2. Andrea D's Review:
Likes :
Our team and I primarily use this tool as a website analytic and find it to be very accurate.
Dislikes :
It's probably too basic for website analytics, and it doesn't support multi-platform analysis.
Final Summary
I used to use Google Analytics, but it was too intimidating for me. This tool is very user-friendly and excellent for understanding your metrics.
3. Alexander S's Review:
Likes :
We use QuantCast to track and evaluate our marketing campaigns, as well as gather information from general prospects to track their activity and interests in order to better serve and experience them.
Dislikes :
Quantcast is extremely complex, and it takes some time to become familiar with it.
Final Summary
Because we were able to obtain real-time information on visits to our website and applications, as well as the impact of our marketing campaigns, we were able to devise strategies to better impact the general audience, convert prospects into customers, and increase business opportunities.
4. Dan K's Review:
Likes :
With Quantcast, it is possible to easily create large audience segmentations. Quantcast means that traffic comparative analysis of different web pages can be done faster, and advertising management can be more specific.
Dislikes :
When it comes to searching for specific content, the dynamics of measuring to work with audience trending are very slow. We are unable to share our traffic comparison reports with others, nor can we perform multi-platform analysis on the platform.
Final Summary
Using Quantcast to create powerful advertising plans is ideal for acquiring clients in a variety of time frames. Quantcast is the ideal software for working with audience collection reports following each campaign.
5. Raphael D's Review:
Likes :
What I like about Quantcast is that it allows me to better understand my target audience on the open internet. I have real-time demographic and psychographic information about my audience, as well as how the audience interacts with my content, and I can use strategies from their data to understand traffic metrics.
Dislikes :
I have no complaints about Quantcast Measure. Everything about it was perfect.
Final Summary
It solved the issue I was having with understanding my audience, their data, and metrics.
Pros: Crisp UI; Easy Integration; Online Chat Option; Good Features
Cons: Delayed Customer Support; Service is Expensive
